SMART HR 11

Next Gen HR: Embracing Change

May 6 - 8, 2025
ended successfully!

EVENT AGENDA

Event Highlights

Hybrid Event

The only event in Romania dedicated 100% to those who lead and develop people. It is a unique event created especially for all people who work with people: HR or non-HR
For 3 days, SMART HR 11 brings together brave people, relevant ideas and conversations that matter about how we build strong teams, healthy organizations and authentic leadership.
📍 May 6 & 7 – see you physically and online
💻 May 8 – exclusively online

12 Interactive Workshops

Over the course of 3 days, participants can choose from a selection of 12 interactive workshops, with diverse themes in the field of team management, leadership, communication, organizational culture and more.

Each workshop is designed as a practical space for learning, inspiration and real exchange of ideas between professionals.

Individual Presentations and Panel Discussions

We have invited leaders and professionals with real experience, who will share success stories, lessons learned and solutions tested in their organizations.

You will be able to listen to them both in impactful individual presentations and in the 8 interactive discussion panels, where open dialogue and the exchange of ideas are at the forefront.

HR Ambassador Award

We are delighted to be here for the 3rd edition of the HR Ambassador Gala – a special moment within SMART HR 11, where we celebrate the most dedicated and inspirational HR professionals.

The awards are given based on your vote, the community’s, and this gives them added value and authenticity.
📣 This year’s nominees are: HERE

Event Hosts

Gabriela Roşca
Founder
SMART HR Event & Joblee
Alex Glod
Alex Glod
StoryArc
Senior Trainer, TEDx Speaker & Course Creator

Event Speakers

Adela Jansen
Adela Jansen
Board & Advisory
Board Member
Adelina Iftimie - Blăgean
Adelina Iftimie - Blăgean
Employment Partner
Wolf Theiss (Romania)
Alex Baleanu
Alex Băleanu
Senior Trainer & Consultant
Marco Polo Central & Eastern Europe
Alice Arama
Alice Aramă
Instructional Designer, Trainer, Learning Project Manager
Humanistic
Alina Marin
Alina Marin
Senior Trainer & Consultant
Marco Polo Central & Eastern Europe
Ana Ilie
Ana Ilie
Mindset Coach
Anca Amariei
Anca Amariei
Founder, Business Developer and Wellbeing Facilitator
EKA - Centrul Stării de Bine

Aurel Meirosu
Aurel Meiroşu
Manager of Business Development Department
certSIGN

Bartek Jaślikowski
Bartek Jaślikowski
Senior Performance Consultant

Berkley Baker
Berkley Baker
Professor of Practice
Georgia State University

Carmen Cucu
Carmen Cucu
Director Contact Center & Patient Experience
Regina Maria, Reteaua de Sănătate

Cătălin Meşter
Cătălin Meşter
Founder
I Love Failure
Colin Lovering
Colin Lovering
Co-Founder & Managing Director
Lovering & Partners Business Performance Consultants
Corina Neagu
Corina Neagu
Founder
DARE - Development Advice & Resources
Cristian Minica
Cristian Minică
Co-Chief Executive Officer
Wellnessentially
Cristina Mühl
Cristina Mühl
General Manager
SolutionsAcademy
Daniela Palade
Daniela Palade
Journalist, writer, educational and D&I trainer, neurotrainer
David Lederman
David Lederman
Leadership Coach & Strategic Program Developer
Didier Demange
Didier Demange
Head of People - EMEA
Temenos

Felicia Păduraru
Felicia Păduraru
Owner and Implantologist
Deos Dental
Flavia Tioc
Flavia Tioc
International Senior Project Manager | DE&I Advocate
Floriana Popescu
Floriana Popescu
Co-Founder
EasyHR.ro
Florin Marin
Florin Marin
C-level Executive, Dean, Professor of Strategic Management for International Business
ASEBUSS Business School
Frank Basinski
Frank Basinski
Founder & GM
Blue Horizon Training
Gabriela Ciupitu
Gabriela Ciupitu
Co-founder
Customer Experience Romania
Gerard Koolen
Gerard Koolen
Group Managing Partner
Lugera - The People Republic
Ileana Zamfir
Ileana Zamfir
Etiquette Trainer
Ileana Zamfir
Ilie Pana
Ilie Pană
FOUNDER
Laboratorul de Șosete & Farmacia de Detergent
Ioana Avram
Ioana Avram
Commercial Director
Enayati Medical City
Ioana Tinca
Ioana Tinca
Founder
BrightMonday
Ionut Paun
Ionuţ Păun
Human Resources Director
City Grill Group
Irina Kuhlmann
Irina Kuhlmann
Executive Leadership Coach, AMC
Marco Polo Central & Eastern Europe
Irina Verlan
Irina Verlan
AI Ethics Advocate | Cloud Technologies Marketing Manager
Karla Riskovics
Karla Riskovics
Employer Branding Coordinator Kaufland Romania & Moldova
Laura Vasluianu
Laura Vasluianu
SR Trainer. Learning & Development Consultant
Humanistic
Lestat Monroe
Lestat Monroe
Founder
Romanian Diversity Chamber Of Commerce
Liliana Avram
Liliana Avram
HR Head RO & BG
citi
Lucian Mățăoanu
Lucian Mățăoanu
CEO
Hyperfy
Luiza Banyai
Luiza Banyai
Co-Founder
Institute for Workplace Psychosocial Health and Performance
Luminiţa Florea
Luminiţa Florea
Director HR (People & Culture) Romania
Philip Morris International
Maria Prashkova
Maria Prashkova
Head of People Romania, Central and South Europe Markets
Avon
Marius Ciurariu
Marius Ciurariu
Human Resource Director
Provident Financial Romania
Mihai Pajereanu
Mihai Păjereanu
Driving Strategic Growth & Client Success
Logistikon AI
Mihai Zant
Mihai Zant
Managing Partner - HUMANISTIC
Co-founder - CAREER SHIFT
Nicoleta Orlea
Nicoleta Orlea
Director of Fundraising & Communications
Autism Voice
Oana Cojuhovschi
Oana Cojuhovschi
Consultant for Organizational Culture
Oana Cojuhovschi Consulting
Octavian Pantis
Octavian Pantiş
Co-founder & Managing Director
Qualians
Raluca Paduraru
Raluca Păduraru
Co-Founder & Advisory Board Member
The Leadership Nook
Raluca Rotaru
Raluca Rotaru
Marketing Communication Director
DRUID AI
Ramona Irimie
Ramona Irimie
Senior Trainer & Consultant
Marco Polo Central & Eastern Europe
Roxana Popescu
Roxana Popescu
General Manager Romania & Moldova
Avon
Sorin Rotariu
Sorin Rotariu
CEO
GITS
Sorin Ungureanu
Sorin Ungureanu
General Manager
Seatbelt Consulting
Stéphane Demicheli
Stéphane Demicheli
Co-founder of BMO | Applied Neuroscience Strategist | Known as “Mr. Serotonin”
Steliana Moraru
Steliana Moraru
Head of Growth - Financial Services - Totalsoft
Co - fondator - Carierista.org
Vlad Bog
Vlad Bog
Managing Director Switzerland
DesignThinkers Group
Wargha Enayati
Dr. Wargha Enayati
Chairman
Enayati Group
We will announce the next speakers soon.

Workshops - Day 1

May 6, 2025. Starting at 11:30 AM, until 1:00 PM
(Workshops will be held simultaneously, in the assigned rooms)
The Generation Escape Room.
Crack the Collaboration Code
(Workshop held in Romanian)

Corina Neagu & Raluca Păduraru
May 6, 2025, 11:30. Room 1

Workshop description
Business Etiquette:
The Power is in the Small Details
(Workshop held in Romanian)

Ileana Zamfir
May 6, 2025, 11:30. Room 2

Workshop description
Wellbeing for Leaders
(Workshop held in Romanian)

Laura Vasluianu
6 Mai 2025, 11:30. Room 3

Workshop description
The art of communication in business
(Workshop held in Romanian)

Irina Kuhlmann
May 6, 2025, 11:30. Room 4

Workshop description
Emotional Assertiveness
(Workshop held in Romanian)

Alina Marin
May 6, 2025, 11:30. Room 5

Workshop description
Digital Trust: How to protect your company in the age of cyberattacks
(Workshop held in Romanian)

Sorin Rotariu & Aurel Meiroșu
May 6, 2025, 11:30. Room 6

Workshop description
VIP Connect lounge

VIP Connect Lounge - Round Tables

Workshops - Day 2

May 7, 2025. Starting at 11:30 AM, until 1:00 PM
(Workshops will be held simultaneously, in the assigned rooms)
Fine-Tuning Feedback:
Small Adjustments That Change the Conversation Game
(Workshop held in Romanian)

Floriana Popescu
May 7, 2025, 11:30. Room 1

Workshop description
Talent Strategies that Make a Difference
(Workshop held in Romanian)

Vlad Bog & Octavian Pantiș
May 7, 2025, 11:30. Room 2

Workshop description
Managing Difficult Conversations
(Workshop held in Romanian)

Alice Aramă
7 Mai 2025, 11:30. Room 3

Workshop description
Alex Baleanu
Critical thinking in action
(Workshop held in Romanian)

Alexandru Băleanu
May 7, 2025, 11:30. Room 4

Workshop description
Lead like a multiplier
(Workshop held in Romanian)

Ramona Irimie
May 7, 2025, 11:30. Room 5

Workshop description
ALex Glod
Storytelling and team performance
(Workshop held in Romanian)

Alex Glod
May 7, 2025, 11:30. Room 6

Workshop description

Event Agenda

08:30 – 09:30 am
1h

POWER BREAKFAST

Powered by Artesana

Lobby

09:30 - 10:00
30'

Opening Event - Day 1

Gabriela Roșca & Alex Glod

New York Room

10:00 - 10:20
20'

Presentation 1

Nicoleta Orlea

New York  Room

10:20 - 10:40
20'

Presentation 2

Mihai Zânt - Humanistic

New York  Room

10:40 - 11:00
20'

Presentation 3

Stephane Demicheli

New York  Room

11:00 - 11:30
30'

COFFEE BREAK 

Powered by Tchibo

Lobby

11:30 - 13:00
1h30'

Workshop 1
The Generation Escape Room. Crack the Collaboration Code.

Corina Neagu & Raluca Păduraru

Darclee Room

More Info 

11:30 - 13:00
1h30'

Workshop 2
Business Etiquette

Ileana Zamfir

Montreal Room

More Info 

11:30 - 13:00
1h30'

Workshop 3
Wellbeing for Leaders 

Laura Vasluianu

Mexico Room

More Info 

11:30 - 13:00
1h30'

Workshop 4
The art of communication in business

Irina Kuhlmann

Seoul Room

More Info 

11:30 - 13:00
1h30'

Workshop 5
Emotional Assertiveness

Alina Marin 

Vienna Room

More Info 

11:30 - 13:00
1h30'

Workshop 6
Digitalization and security?

Sorin Rotariu & Aurel Meiroșu

Beijing Room

More Info 

13:00 - 14:00
1h

LUNCH BREAK

Lobby

14:00 - 15:30
1h30'

Panel discussion 1
Understanding the power of authentic Diversity (English)

Moderator: Colin Lovering
Guests: Lestat Monroe, Daniela Palade, Flavia Tioc, Gerard Koolen

New York Room

 

14:00 - 15:30
1h30'

Panel discussion 2
The Art of Influence: Convincing Business Owners to Embrace Change

Moderator: Corina Neagu
Guests: Marius Ciurariu, Aurel Meiroşu, Oana Cojuhovschi

Seoul + Mexico Room

14:00 - 15:30
1h30'

Panel discussion 3
Why HR Must Be at the CX Strategy Table

Moderator: Gabriela Ciupitu
Guests: Ionuţ Păun, Cristina Mühl,  Carmen Cucu

Vienna + Beijing Room

15:30 - 16:30
1h30'

HR Ambassador Contest
Day 1 - Presentation of the Nominees

New York  Room

More Info 

16:30 - 16:45
15'

Closing of the First Day

New York Room

17:00 - 20:00
3h

VIP Connect Lounge

Seoul + Mexico Room
(VIP Access)

More Info

08:30 - 09:30
1h

POWER BREAKFAST

Powered by Artesana

Lobby

09:30 - 10:00
30'

Opening Event - Day 2

Gabriela Roșca & Alex Glod

New York Room

10:00 - 10:20
20'

Presentation 4

Luminiţa Florea - Philip Morris

New York Room

10:20 - 10:40
20'

Presentation 5

Karla Riskovics - Kaufland

 New York Room

10:40 - 11:00
20'

Presentation 6

Cătălin Meşter

 New York Room

11:00 - 11:30
30'

COFFEE BREAK 

Powered by Tchibo

Lobby

11:30 - 13:00
1h30'

Workshop 7
Fine-Tuning Feedback: Micile Ajustări care Schimbă Jocul Conversație

Floriana Popescu

Montreal Room

More Info

11:30 - 13:00
1h30'

Workshop 8
Talent Strategies That Make a Difference

Vlad Bog & Octavian Pantiș

Darclee Room

More Info

11:30 - 13:00
1h30'

Workshop 9
Managing Difficult Conversations

Alice Aramă

Vienna Room

More Info

11:30 - 13:00
1h30'

Workshop 10
Critical thinking in action

Alexandru Băleanu

Beijing Room

More Info

11:30 - 13:00
1h30'

Workshop 11
Lead like a multiplier

Ramona Irimie

Seoul Room

More Info

11:30 - 13:00
1h30'

Workshop 12
Storytelling and team performance

Alex Glod

Mexico Room

More Info

13:00 - 14:00
1h

LUNCH BREAK 

Lobby

14:00 - 15:30
1h30'

Discussion Panel 4
Work Doesn't Have to Hurt: From Ergonomics to Mental Health

Moderator: Anca Amariei Stănculescu
Guests: Sorin Ungureanu (Seatbelt), Cristi Minică (Stepathon), Felicia Păduraru, Ioana Avram (Enayati Medical City)

Mexico + Seoul Room

14:00 - 15:30
1h30'

Discussion Panel 5
The Power to Change: How Female Leadership Shapes the World

Moderator: Roxana Popescu
Guests: Steliana Moraru, Liliana Avram (City), Frank Basinski

New York Room

14:00 - 15:30
1h30'

Discussion Panel 6
Ethical dilemmas of AI in HR: distribution, transparency and data privacy

Moderator: Mihai Păjereanu
Guests: Luiza Banyai, Sorin Rotariu (GITS), Irina Verlan

Vienna + Beijing Room

15:30 - 16:00
30'

OBLIGO
Improv moment

OBLIGO Band

 New York Room

16:00 - 16:30
30'

HR Ambassador Contest
Day 2 - Awards Ceremony

 New York Room

More Info

16:30 - 17:00
30'

Closing the Event

 New York Room

10:00 – 10:10
10'

Opening Event - Day 3

Gabriela Roșca & Alex Glod

Online

10:10 – 11:40
1h30'

Discussion Panel 1
How AI-driven decision-making affects hiring, performance evaluation, and employee well-being.
(Discussion panel held in English)

Moderator: Raluca Rotaru
Guests: Bartek Jaslikowski, Berkley Baker, Anca Chirculescu, Adelina Blăgean

Online

11:40 – 11:50
10'

BREAK

Online

11:50 – 13:30
40'

Discussion Panel 2
Redefining Performance Management: From Traditional Reviews to Continuous Development.
(Discussion panel held in English)

Moderator: Ana Ilie
Guests: David Lederman, Didier Demange, Maria Prashkova, Tatiana Mircea

Online

13:30 – 14:30
1h

BREAK

Online

14:30 – 14:40
10'

Opening Part II

Gabriela Roșca & Alex Glod

Online

14:40 am – 16:10
30'

Panel discussion 3

Online

16:10 – 16:20
10'

Conclusions 

Online

Strategic Partner

Platinium Partners

Gold Partners

Lugera
AVON
Tchibo
certSIGN
Wellnessentially
humanistic
Artesana
Seatbelt Consulting
city grill
Zooma
mirro
Enayati

Parteneri Silver

Aqua Bilbor
Mototol
Techir
DERO
Dove
Domestos
Vaseline
Hellmanns
Pharma Nord
GiftShare
YOKKO
Deos Dental
Panasonic
timto
samsung

Media Partners

Event Surprises

Special Prizes
at the Wheel of Fortune

OBLIGO Band
(only on May 7th)

HR Ambassador 2025 winner

Andrei Lucian Grigorescu is
The New HR Ambassador 2025

SMART HR 11
Event Location

Pullman Bucharest World Trade Center

Piața Montreal nr. 10, Sector 1
București, 011469
+40212021600
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